BUS 402 QUIZ 6
BUS 402 Quiz 6
1.
Price wars
usually begin when:
2.
When a computer
manufacturer offers its computer with software pre-installed, a printer, and
Internet service, as all part of one price, the manufacturer is using a:
3.
________ tells
what portion of the total revenues remains after covering variable costs to
contribute toward meeting fixed expenses and earning a profit.
4.
Which price
strategy is mostly used for moving stale, outdated, damaged merchandise?
5.
________ is a
pricing strategy under which local customers "subsidize" the shipping
charges the firm incurs when transporting merchandise to distant customers.
6.
Most service
firms base their prices on:
7.
A variation of
geographic pricing in which the small company sells its merchandise to
customers on the condition that they pay all the shipping is called:
8.
________
include(s) the unit cost of a manufacturer's product under an absorption
costing system.
9.
________ is a
technique which greatly simplifies the pricing function by setting the same
price for items with similar characteristics.
10.
Which of the following
factors is vital to determining the effects of competition on the small firm's
pricing policies?
11.
________ costing
includes only those costs that vary directly with the volume of an item
produced.
12.
When developing
a marketing approach to pricing, business owners must:
13.
The most
commonly used pricing technique for manufacturers is:
14.
________ pricing
strategy introduces a new product at a low price to gain quick acceptance and
extensive distribution in a mass market.
15. Absorption costing:
16.
The U.S. Commerce
Department, the SBA, and the Trade Administration provide a number of services.
TOP–the trade opportunity program–is one and through it entrepreneurs can:
17.
The U.S.
Commerce Department, the SBA, and the Trade Administration provide a number of
services. TOP–the trade opportunity program–is one and through it entrepreneurs
can:
18.
________
participating companies get antitrust immunity, allowing them to cooperate
freely.
19. An American executive went to a foreign country to sign a business
contract. While there, he found that there were numerous government regulations
his company needed to meet before closing the deal. This executive was
experiencing which barrier to international trade?
20.
________ is the
exchange of goods and services for other goods and services.
21.
The first step
to becoming a truly global company is to:
22.
A(n) ________ is
a government- or privately-owned company established in a foreign country for
the purpose of buying goods made there.
23. A quota is:
24.
The reality of
"going global" is that the entrepreneur must understand the needs of
the:
25.
When collecting
for the sale of foreign goods, a small business will use a ________, an
agreement between their bank and the foreign buyer's bank that guarantees
payment.
26. Small businesses go
global:
27.
________ is said
to link trading partners, whether they are giant corporations or single
individuals with a small business.
28.
The simplest and
least expensive way to conduct international business is through:
29.
Expanding a
small business into international markets:
30.
________ is/are
one of the trading intermediaries a small company can use to enter the global
marketplace.
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